Why Today’s Organizations Must Focus On Improving Their Workplace Communication?

Workplace Communication

Good communication is necessary to maintain long-lasting relationships and effective business processes. A failure in offering better workplace communication can badly affect the performance and success of a business. In this blog, you will get to know some of the best tips to improve communication in the workplace and drive better outcomes. 

Why is it necessary to improve communication in the workplace?

Good communication in the workplace is necessary to eliminate any unnecessary issues and to encourage better performance.  As per the research by the US company Gartner, about 70% of the company’s mistakes happen due to poor communication in the workplace. Therefore, it is vital to pay more attention towards creating a better communication environment in the workplace. 

Effective communication in the workplace helps in creating a strong collaborative team with the ability to improve overall productivity. A collaborative approach allows employees to consult and share their ideas with each other to get the best possible solution. By offering a good communication environment within the workplace, the management can better understand the key skills and talents of their employees. Based on the expertise, the management can assign tasks to enhance the overall effectiveness of each particular project. 

Communication in the workplace must flow both vertically and horizontally. It means that employees at all levels, be it frontline employees, managers, or CEOs, all must be able to contribute their views and bring up effective solutions to resolve any issues. Also, it is equally important to maintain proper communication within teams, departments, divisions, and others working at the same management level. Without creating clear and effective communication, an organization cannot meet its project deadlines or deliver better results. 

Benefits of effective communication at the workplace

Some of the key benefits of creating effective workplace communication include: 

Enhanced customer experience: An effective communication including both internal and external communication can greatly enhance the customer experience at all the touchpoints. Employees who are well-equipped with complete product/service knowledge have the potential to:

  • Deliver excellent customer service
  • Convert potential clients into customers
  • Retain loyal customers
  • Boost the customer experience at every level

This further helps to enhance sales, revenue, and overall business. 

Reduced turnover at the workplace: Effective, clear, and open communication at the workplace has an important role in reducing the employee turnover rate at the workplace. Employees who are allowed to contribute their views or suggestions, feel appreciated, and the one who thinks that their concerns are listened to and addressed by the managers, feel more valued and are less likely to leave the organization. Where there is a proper flow of communication within a workplace, employees are more likely to work collaboratively instead of competing with each other. In simple words, effective communication boosts a healthy work environment for everyone working in an organization and also reduces employee turnover rate. 

Minimized or no delays: Effective communication that is clear and quick, allows everyone to work efficiently while reducing the chances of any delays in accomplishing any business process. A proper flow of communication allows employees to reach the concerned person quickly for any kind of help, query, or suggestion and get the job done on time without any delay. To avoid any miscommunication, organizations must implement the right tools and provide up-to-date knowledge to their employees about all the key business processes. 

Ways to improve communication in the workplace

To deal with ineffective communication, organizations must create a communication strategy that involves multiple people, time, and effort. It is important to include everyone within the organization and get more direct feedback to build the best possible communication strategy. Once you get an idea about the areas where improvement can be made, start finding ways to resolve the issues. Though every business can have different communication requirements, here are some of the common tips that can help improve workplace communication. Have a look:

  • Make use of the right communication tools: Presently, there are numerous communication tools available in the market and it might become confusing as to what to choose and what not. Some communication channels like phone and video calls allow users to have real-time communication while others like voicemail, e-mail, and others allow users to take time and respond as per their convenience. It can be overwhelming to choose the right channel. To avoid such confusion, organizations can purchase a single system that offers all the communication tools into one place with a unified interface. One can go for a unified communication system built on hosted VoIP technology. 
  • Get frequent feedback: Make certain to get frequent feedback from the employees, management, and other concerned parties about the communication channels that are used regularly. Getting frequent feedback and suggestions will allow organizations to track what’s working best and what isn’t, accordingly they can implement the right communication strategies.
  • Optimize the onboarding process: The onboarding process of new employees must not only show where to find the right documentation and other information but also educate employees on how to communicate with their colleagues. Optimization of the onboarding process is necessary to let everyone know where to find the information they require or how to communicate with the right person for any kind of assistance. 


To conclude, effective communication is the need of the hour. Today’s competitive marketplace demands quick and effective business processes to stay ahead in the competition. Therefore, organizations that aim to enhance workplace communication are likely to achieve better results in the form of effective communication, minimized delays, long-lasting relationships, reduced employee turnover, better productivity, and improved business success. 

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